Lilly For Target

Happy Tuesday, B&B!

Today I want to talk about a widely discussed, highly controversial topic. Lilly Pulitzer is releasing a line for Target that comes out April 19. I need to preface this by saying Target is my favorite place ever, and Lilly Pulitzer stores are a close second (if not tied for first.) Many people, however, are very upset about its release. People feel that Lilly is an iconic thing. Lilly girls seek out fellow Lilly girls. People are upset that Lilly’s line for Target won’t make Lilly “special” anymore. It’s no secret that regular Lilly is pricey, and that the Target line will be much cheaper. Personally, I’m not as upset about the fact that more people will have access to Lilly, but I am, however, concerned that the quality will decline. How can Lilly sell dresses for $300, then sell others for $38? They’ve created a double edged-sword for themselves: either the originals aren’t worth the price, or the cheaper ones will not be of quality. I can’t see such an argument panning out well either way. How do you feel about the Lilly for Target line?

Forever on the 50,

C